Dubai’s viral chocolate: Is the Fix Dessert bar worth it?

Dubai’s Fix Dessert Chocolatier’s knafeh chocolate bar has gone viral. But is it worth the hype? We share a very honest review.

While the pistachio option is the one that put Fix on the map, the pretzel option was the standout for me. Think Reese’s Peanut Butter Cups mixed with Lindt chocolate. Soooooo good.

The knafeh — a traditional arabic dessert — also added a unique flavour combination I hadn’t experienced before and felt fitting of the boujie holiday I was enjoying in Dubai.

Yes, $29 is a ridiculous amount to spend on a bar of chocolate, I know this.

But I justified it in the same way I justify everything: I don’t drink coffee so I save (make) at least $5 a day to put towards other little treats. It’s just math.

So if you ever find yourself passing through Dubai, I highly recommend trying one for yourself. And bring me back a bar, will you?

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